Inside the Loud House
Syracuse Athletics has always stood for grit, pride, and tradition and now it has a magazine to match. This first issue of Inside the Loud House: Syracuse Athletics Magazine blends bold visuals with compelling storytelling to showcase the heart of the Orange. Featuring inside looks at coaches and athletes, events of the semester, behind-the-scenes looks at facilities, and updates from every corner of the athletics program, the publication is a celebration of what makes Syracuse unique.
Problem:
While Syracuse Athletics has garnered significant recognition for its outstanding sports teams, and long lasting legacy, but the story goes beyond the field. The behind the scenes efforts: such as events, donors, and the passionate fan base often go underappreciated, although this is where the best stories lie. These essential elements contribute immensely to the department’s success and deserve to also be in the spotlight. It’s time to showcase the full scope of Syracuse Athletics’ achievements and the people who make it all possible.
Objective:
The Syracuse Athletics Magazine will highlight the additional aspects of the athletic department, from memorable events to the dedicated donors and loyal fans who support our athletes. This publication will bring attention to everything that makes Syracuse Athletics truly special, ensuring that every contribution is recognized, celebrated, and appreciated. Through powerful storytelling, the magazine will showcase how these efforts help elevate our athletic programs and create a strong, united community. And show what it’s like to truly bleed orange.
Scope of Work
-Branding
-Packaging Design
-Ad Campaign
-Naming
-Logo Design