Vira Snack Packaging

Hormonal imbalances impact the health and well-being of women at every stage, yet personalized nutritional solutions are often hard to find. Vira is a brand of individually packed snacks designed to meet the unique needs of puberty, menstruation, and menopause. By offering targeted, stage-specific support, Vira empowers women to nourish their bodies, maintain hormonal balance, and feel confident through every chapter of life.

Problem:

Hormonal imbalances affect up to 80% of women, leading to challenges like painful periods, irregular cycles, and other health issues throughout different stages of life. Yet, many women struggle to find personalized nutritional support that addresses their specific needs during puberty, menstruation, and menopause. As hormonal changes vary, so do the dietary requirements to maintain balance and well-being.

Objective:

Vira is a brand offering individually packed snacks designed to support hormone balance at every stage of a woman’s life. Tailored to the unique nutritional needs of puberty, menstrual cycles, and menopause, Vira ensures women have the right support for their changing bodies. With a commitment to being a trusted companion during life’s big changes, Vira empowers women to feel balanced, nourished, and supported throughout their journeys.

Scope of Work

-Branding 

-Packaging Design

-Ad Campaign 

-Naming 

-Logo Design

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UX / UI DESIGN // FEMALE FWRD

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MAGAZINE DESIGN // SYRACUSE ATHLETICS